Ontario Travel

August 10, 2015 in Past Sponsor

Purpose:

Ontario Travel hosted Toronto Travel Massive in July during the Pan Am and Parapan Am Games to meet and greet with bloggers in the new Celebration zone and showcase Ontario as vacation destination.

community

How:

Ontario Travel introduced adventure activities including the first fully accessible 400-foot zip line in Ontario, a fun scavenger hunt with prizes and giveaways that engaged guests online (#EpicIsOn and #DiscoverOn) and offline as well as tastings and pairings of local wine from Wine Country Ontario.

Social Reach / Outcome:

The event created conversation on social from attendees and helped form one-on-one introductions and connections between content creators and brands for future collaborations. The Toronto Travel Massive community helped generate more than 330K+ impressions to over 256K+ accounts for #DiscoverON during the hosted event.

Screen Shot 2015-08-10 at 12.45.11 PM

Screen Shot 2015-08-10 at 1.07.43 PM

The event also trended in Canada:

Screen Shot 2015-08-10 at 12.57.25 PM

If you are a brand interested in hosting a Travel Massive event, learn how you can get involved

Contact us at Toronto@TravelMasssive.com

To see a list of the other Travel Massive meet-ups around the globe, check out the global Travel Massive website.